Avaaz Organization – A Civic Organization Promoting Global Activism

Avaaz is a civic organization based in the United States of America promoting global activism, more so on the issues relating to animal rights, human rights, conflict, poverty, corruption, and climate change. Perhaps, it is one of the powerful civic organization in the world. The name that was chosen for the organization means voice or song. It is a common word in many Indo-European Languages. Base on the history of the foundation, Avaaz was co-founded by the Res Publica, a community consisting of public professionals who are dedicated to promoting deliberative democracy, civic virtue, and good governance. Another co-founding community is the MoveOn.Org, which is a non-profit public advocacy group. The individual co-founders of Avaaz include Tom Perriello, Ricken Patel, Tom Pravda, David Madden, Eli Pariser, and Jeremy Heimans. The board members of the organization consist of Eli Pariser as the Board Chairman, Ricken Patel as the President, Ben Brandzel as the Treasurer, and Tom Pravda as the Secretary.
When it comes to funding, Avaaz depends on the generosity of board and individual members who have managed to raise more than 20 million dollars. Furthermore, the global campaigns of Avaaz Organization are managed by a group of campaigners from countries such as Brazil, Lebanon, India, and the UK. They use emails as one of the methods of communication. The campaigners also use campaigning tactics such as email-your-leaders tools, videos, and online public petitions. In some situations, the campaign team uses advertisements and commissions from legal advisors. Perhaps, the objective of the campaign team together with the board members is to take the campaigning strategies of Avaaz forward. They are considering to use methods such as media-friendly stunts, rallies, phone-ins, and sit-ins. Ideally, Avaaz is working hard to unite practical idealists across the world. In that case, the mission is to close the gap between what every person in the world want and what is currently happening.

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